Our goal in writing the "Beyond Great Ideas and Good Intentions" series of business lessons and lectures was to look at the mindset that creates success. In the process of identifying challenges in information technology success it is equally important to take a look at the attitudes that cause negative results and the perceptions of failure.
I was closely following a major system upgrade in an online forum where end users were voicing their frustrations over a project that was bringing workflow to a standstill. The end users saw an application that was "just working fine" before the upgrade. With the upgrade underway end users were screaming about a technology support department that was not keeping up with resolving problems.
Some people think the internet can solve all our problems. The internet has the potential to be used as a powerful tool for positive change.
Some people think the internet is the cause of all the problems in our modern society. The internet can be used as a tool for spreading negative themes.
The internet is a collection of wires, silicon, and copper, it has no soul, it has no mind of its own. The internet doesn't take sides, it gives birth to both good and evil.
The internet is our collective mind, it is our collective soul. The internet is just a mirror, a reflection of the people who use it, and together we have the responsibility to focus and form that reflection.
If you don't like what you see when you look into a mirror, what do you do? Some people break the mirror, others change what's being reflected.
When you decide to interact on the internet, don't forget your responsibility to choose your message wisely. Technology excites people, they get fired up. They are excited because they just came up with a thought, an answer to a question, a reaction to an earlier discussion. They immediately react, they have to post it to their blog, shoot it out as an e-mail, tweet it to their friends.
Is your approach --> Ready --> Fire! --> Aim?
Do you compose your message right from your brain directly to the tool you are using? You really should think about what you are firing, and where you are firing. It is a good idea to open up notepad, and dump your thought into a sentence first. Take a look at what you are about to say. Think about how your message might impact you, your business, your colleagues.
Think about where you are aiming your message before you fire it off. Whether it is a job interviews, or a sales presentation, there are many times when people will ask you why you are better than the competition. Be careful! If you can't say it as a positive benefit, don't say it!
During a recent conversation I had with a salesperson he made an unsolicited negative remark about one of his competitors. Since it was just myself and the salesperson present at the time, the remark he made was only heard by myself. Whether I agreed with the remark or not, I thought the negative comment was out of place. Had this remark been made using some form of social media, it would have circled the globe in a few hours time.